Case Studies

Firstcry Logo

Firstcry.com

Streamlining Coupon Distribution for Enhanced Affiliate Engagement

Firstcry.com is an Indian e-commerce company that specializes in online shopping for baby products and toys. They have over 2 lakh baby and kids items from 2 thousand+ top international and brands like Carter's, Mattel, Ben10, Pigeon, Funskool, Hotwheels, Nuby, Farlin, Medela, Pampers, Disney, Barbie, Gerber, Fisher Price, Mee Mee, Sebamed, and so on.

Challenges

Sending FirstCry coupon updates to affiliates individually was a difficult task as there wasn’t a single platform for coupon distribution, which led to delays and potential errors in promotions.

Solution

We simplified the process by offering a centralized platform for coupon distribution, thus ensuring timely and accurate coupon distribution among FirstCry affiliates. In doing so, we introduced FirstCry to new affiliate publishers regularly, expanding their reach within the affiliate marketing community.

Avg. Coupons Updates
300
Faster Delivery
2.5X
Revenue (per month)
$5L
Affiliate Reach
850

Zaful Logo

Zaful.com

Elevating Brand Visibility for Global Expansion

Zaful.com is an international online fashion retailer, known for it’s most daring, exciting and edgy fashion apparel. Their affordable collections are all about redefining trends, design excellence and exceptional quality to satisfy the needs of every aspiring fashionista.

Challenges

Though Zaful was quite popular among customer for their affordable yet edgy fashion collection it was not as popular as it’s competitors among affiliates community, thus limiting their reach across the globe.

Solution

We introduced the Zaful store to our affiliate publisher community from across the globe. As time passed, the number of publishers opting to promote Zaful products on their website or app increased exponentially. Thus expanding their reach and global presence.

Publisher Partners (Per Week)
4
Clicks (Per Week)
2300
Countries
15
Revenue (Per Week)
$3500

Yatra Logo

Yatra.com

Enhancing Affiliate Collaboration and SEO Strategy

SEO Optimization by Backlinks

Yatra.com is a prominent online travel agency in India that offers a range of travel services, including domestic and international air ticketing, hotel bookings, homestays, holiday packages, bus ticketing, and so much more.

Challenges

Even though Yatra is quite popular among the travel industry, with rising competition in this industry, Yatra’s position on search results took a hit, leading to stagnant month on month organic traffic.

Solution

LinkMyDeals Publisher promoted Yatra services on social media handles and websites. In doing so, the publishers used Yatra relevant keywords while promoting their services online; this in fact gave positive signals to search engines, thus improving their keyword optimization and SEO performance.

Publisher Partnership
420
Backlinks (Per Week)
350
Traffic & Engagement
High
Keyword Ranking
Improved

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